Data & Analytics
Understanding and optimizing the customer journey.
Powerful technology provides us with more and more data but there is no value to data without insight. To understand the customer journey and optimize it at every stage, you need expertise, and that’s what we provide. From stakeholder interviews and business consulting to competitive audits and measurement strategy, we will help you to identify the relevant data and provide the tools and guidance you need to understand it.
We delve deep for insights into your customers’ data including eCommerce and native app tracking, integrated data and marketing analysis, integration solutions and cross-platform integration. In addition, we leverage statistical modeling and machine learning solutions for defining audiences, attribution modeling, predictive analysis, budget allocation optimization and customer journey analysis. To optimize, we provide funnel analysis, multivariate analysis and personalization.
Our Data and Analytics services include:
Analytics strategy and an insights-driven business plan.
Advanced analytics implementation.
Comprehensive analysis to level up with new insights.
Conversion rate optimization.